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Tuesday, 26 June 2007 | 6:30-9:00 PM



TUESDAY, JUNE 26, 2007 | 6:30 TO 9PM

Are you so busy branding your clients that you don't take the time to develop your own brand? You may have a beautiful logo, business cards and a web site, but does it communicate what makes you different and why clients should hire you? Join us for a conversation with Pash about actively shaping your brand to attract a higher level of clients and projects. Move beyond thinking about your brand just from an aesthetic point of view and understand how clients really evaluate design firms large and small. We'll explore how to clearly define your brand and express your value by positioning your experience more effectively.

With Pash, Creative Director, CINQ Group
Moderated by Lea Ann Hutter, Creative Director, Hutter Design

Pash (whose full name is Matt Pashkow) is a designer and design educator in Los Angeles. For 12 years, he served as Creative Director and Principal of Digital Soup, an award-winning multi-disciplinary graphic design firm in Culver City. In January, 2005, Pash shocked those who knew him by stepping away from Digital Soup at its peak to join forces with a longtime friend and client, brand innovator, and creative visionary Brad Beckerman. Now Pash is Creative Director at CINQ Group, a Culver City-based brand development agency specializing in premier lifestyle marketing and image development.

Refreshments 6:30pm
Presentation 7:00 to 9:00pm

Reservation & ticket information
Series pass: 15 series passes are available, guaranteeing admission to all four presentations for $100.
Individual tickets: 15 individual tickets are available for each presentation for $30.
These are available a few weeks before each event date.

View the descriptions of all four Shop Talks.

Only 30 tickets are available for each event so reserve today!

Our Shop Talk Series is for members only.
Call 818.558.3968 to reserve your seat.
You can only register by phone. No registrations on site. No admission without confirmation.

Confirmation Via Email
You will be sent confirmation of your reservation. Specific details such location, parking and advance preparation materials will be provided via email. Please provide your phone number and email address in order to receive timely confirmation. Do not attend without confirmation, seating is limited.

Read this interview with Shop Talks founder Terry Lee Stone about why she saw a need for this series.

 

 


Comments

What is Pash's brand? Where is his website?

Pash is Creative Director at CINQ Group, where he oversees all graphic design services for TRUNK LTD, a classic apparel lifestyle brand (launched under the CINQ umbrella in 2003). Check out www.trunkltd.com. For more about Pash's brand, join us for an in depth conversation at CINQ's headquarters in Culver City. Hope to see you there!

I always learn something new at shop talk. Pash's lecture was packed with useful information. This was a full course in branding effectively condensed in a couple of hours. A very interesting and conversation provoking session. Pash is an amazing speaker to the point and beyond! It was so refreshing to be put on the other side of the fence and be the client for once! I am excited to take the tips and really make my brand work!

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